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In a recent study, Fraunhofer IAO presents a concept that uses data-based analysis and artificial intelligence (AI) to enable the high-level personalization of hotel rooms. The “Experience Based Booking and Selling Model” offers the automated creation of offers that are tailored to the individual needs of hotel guests. The objective of the study is to determine the extent to which currently available attributes-based booking approaches can be further developed to meet changing social trends and user needs.

How can we enable providers of apps or internet platforms to develop privacy-friendly business models while also helping users to better protect their personal data? Fraunhofer IAO, the IAT at the University of Stuttgart and partners from research and business have developed solutions to these questions in the TESTER and PERISCOPE projects. The results are being presented at the “Digital Sovereignty and Data Protection” symposium, which is being held in Stuttgart on October 9.

Fraunhofer IAO presents a new model for the hotel service ecosystem that highlights the opportunities of an expanded service offering for hotels and their environment. The focus is on the service needs of various user groups, including not only traditional hotel guests, but also the local neighborhood, hotel employees and their families, day guests in the surrounding area and guests in the digital space. At the same time, the business potential for hotels is comprehensively analyzed. Relevant actors in the hotel service ecosystem include partners of the hotel industry, such as suppliers, service providers and investors, as well as local companies and organizations and political decision-makers.

Advancing the key technology of quantum computing: This is the mission of the Competence Center Quantum Computing Baden-Württemberg (KQCBW). The center is now entering the next phase, in which it will build on the successful cooperation projects to date. The continuation of the research and development work of its partners from science and industry is being prepared within a transfer project. Under the leadership of the Fraunhofer IAF and IAO institutes, the KQCBW is further expanding its leading role in application-oriented quantum computing research in order to unlock the application potential of quantum computers for industry.

The Global Upskill project, the platform for hands-on career training, will get a breath of fresh air thanks to the new partnership with appose GmbH. The aim of this partnership is to identify future-relevant skills requirements through systematic tracking and analysis of trends. The findings should help companies prepare for future challenges in the best way possible.

Fraunhofer IAO and Apaleo, the leading open platform for the hospitality industry, announce strategic partnership. The collaboration aims to establish practical AI applications in the hospitality industry so that hoteliers can achieve their business goals and accelerate their operations.

As part of the Morgenstadt (City of the Future) initiative, Fraunhofer IAO is forming a strategic partnership with Maekyung Media Group from Seoul, South Korea. The aim of this collaboration is to work together to develop and implement climate innovation projects in Korean cities and regions, with a particular focus on plans for “Morgenstadt City Labs”.

The EU Horizon 2020 Innovation Action project “ACCSESS” highlights the urgency of climate change and offers science-based solutions to mitigate its effects. The aim of the Fraunhofer IAO project is to promote urban sustainability and to support cities in the implementation and social integration of carbon capture, usage and storage (CCUS) technologies.

The URBREATH research project, which is funded by the European Union, got underway at the start of the year. Its aim is to implement nature-based solutions (NBS) in urban areas in order to improve the resilience of cities and boost the quality of life in these environments. Fraunhofer IAO is one of the project partners and is responsible for scaling and replicating innovative solutions and methods within the project.

Allaying anxieties, emphasizing potential — with their KI-Studios (AI Studios), experts from the Fraunhofer Institute for Industrial Engineering IAO are bringing workplace artificial intelligence to life. Their KI-Infomobil (AI Infomobile) will be appearing at the Hannover Messe from April 22 to 26. Guests are welcome to visit Fraunhofer at Booth B24 in Hall 2 to learn how AI technologies work, where they can be used, and how they can make people’s work easier.