Katharina Hölzle

Prof. Dr. habil. Katharina Hölzle, MBA has been Director of IAT University of Stuttgart and of Fraunhofer IAO since April 2022.

She was Professor of IT Entrepreneurship at the Hasso Plattner Institute, the Digital Engineering Faculty of the University of Potsdam, from 2019 to 2022. With a degree in industrial engineering from KIT in Karlsruhe, she initially worked at Infineon Technologies, Capgemini and for an American start-up company. She completed her doctorate at TU Berlin in 2008 and worked there as an assistant professor. From 2011 to 2019, she held the Chair of Innovation Management and Entrepreneurship at the Faculty of Economics and Social Sciences at the University of Potsdam. She is a former member of the German government's High-Tech Forum and was deputy chair of the Commission of Experts for Research and Innovation (EFI). Professor Hölzle teaches technology and innovation management, human factors engineering, and entrepreneurship at Bachelor's, Master's, and Executive Master's level at national and international universities. She was Visiting Professor at the University of International Business and Economics (UIBE) in Beijing, the University of Technology Sydney (UTS) and Macquarie University in Sydney. In January 2024, she was appointed Adjunct Professor at UTS. From 2015 until 2022, she was the editor-in-chief of the journal 'Creativity and Innovation Management' (CIM), where she continues to be involved as a senior advisor. Since April 2022, Professor Hölzle has taught human factors engineering, ergonomics, product development, and technology management at the University of Stuttgart, where she is responsible for the Bachelor and Master program "Technology Management". In April 2023, she was appointed Chief Technology Advisor to the Minister of Economic Affairs, Labor and Tourism of the State of Baden-Württemberg.

Her research focuses on the triple jump of people, technology, and organization. She researches, for example, the integration of ergonomics into product and technology development, the design and implementation of digital transformation (especially the influence of AI technologies), and the development of innovation ecosystems.